Anssi Vanjoki, είναι αυτός που αναλαμβάνει να σηκώσει στις πλάτες του το βάρος του μεριδίου αγοράς της Nokia αλλά και την αποτυχία της εταιρείας να σταθεί αντάξια δίπλα στον ανταγωνισμό του iPhone και του Android. Με μια ανοιχτή επιστολή προς όλους, ο Executive Vice President, Mobile Solutions του Φιλανδικού γίγαντα λέει ότι η Nokia έχει δύο στόχους και στρατηγικές επιλογές, το Symbian και το MeeGo. Ξεκαθαρίζει τις δυνατότητες και το κοινό που απευθύνεται κάθε πλατφόρμα και κλείνει το μάτι στο μέλλον και τον τρόπο που εμείς οι άνθρωποι θα αλληλεπιδρούμε με την τεχνολογία. Σε ό,τι αφορά τα νέα κινητά και τα άμεσα σχέδια της Nokia, ο Vanjoki αναφέρει ξεκάθαρα την ύπαρξη ενός νέου Symbian^4 κινητού, στοιχηματίζει πολλά στο Nokia N8 και αναγνωρίζει ότι η Nokia πρέπει να δουλέψει πιο σκληρά από ποτέ και να παλέψει για να κερδίσει την μάχη.
Ακολουθεί επιστολή. Τα υπόλοιπα θα τα πούμε στα σχόλια, γιατί σίγουρα έχουμε να πούμε πολλά.
Yesterday was the first day in my new job. I’m fortunate to say that I must have one of the most exciting jobs in the business. As head of Mobile Solutions, it’s my aim to ensure Nokia stays as the market and intellectual leader in creating the digital world. I’m under no illusions; it’s no small task.
Over the coming months, we’ll be advancing current projects and working to simplify the way we work in order to deliver products and services faster, and with a laser focus on quality.
I am committed, perhaps even obsessed, with getting Nokia back to being number one in high-end devices. Achieving this will require performance and efforts over and above the norm. This is a role I’ve personally been preparing for over the last 20 years. We have all the assets — including R&D and product development – at our disposal under one roof – to produce killer smartphones and market-changing mobile computers.
Over the coming months, we’ll be releasing the Nokia N8, the first Symbian^3 phone from Nokia. I have been testing the N8 and I believe it is going to surprise a lot of people with its power and speed. The camera and HD quality video and deep integration with Ovi services will make this an entertainment powerhouse. We also plan to deliver our first MeeGo device this year. And MeeGo has me buzzing.
Symbian and MeeGo are the best software for our smartest devices. As such, we have no plans to use any other software. Despite rumors to the contrary, there are no plans to introduce an Android device from Nokia. There has also been some confusion about Symbian and Nseries. The Nokia N8 will be our only Nseries device on Symbian^3. Of course, we ‘never comment on future products’, but a Symbian^4 Nseries device is a strong possibility. A very strong possibility ;-)
Symbian is our platform of choice for Nokia smartphones. Symbian has taken a lot of criticism lately – some of it fair, some not. But what is consistently overlooked is that Symbian still accounts for more than two-fifths of the global smartphone market. We believe the Nokia N8 will have great appeal. People want a smartphone that is familiar, packed with features, offers great performance. With products like the N8 and others to follow, we have preserved the best and most familiar parts of Symbian, making it effortless for the largest population of smartphone users to upgrade. We are determined to win back supporters, including Ricky, our favourite Symbian Guru.
MeeGo offers us an opportunity to take mobile technology beyond the smartphone, and into a new world of connected devices. As Symbian gears up to compete with the likes of iPhone and Android, MeeGo is taking clear aim at the computing space.
The current phase of MeeGo development is looking awesome. We believe it will power the computers of the future. And the computers of the future will not be tied to a desk or even a lap – they will fit in your pocket.
From the ground up, MeeGo is a computer operating system. Working with Intel, we’ve combined our assets to create a software platform that completely integrates mobile elements such as GPS, Bluetooth, NFC and more. This will offer developers a rich environment to create new possibilities for users.
For consumers, it will mean true computing power in your pocket. Something that can deliver everything you want, but be with you all the time.
Together, Symbian and MeeGo will form the backbone of our Mobile Solutions unit. This unit contains all the assets it requires to develop and deliver inspiring and game-changing products.
There is no denying, that as a challenger now, we have a fight on our hands. The first battle is to bring you products and services you will want to own and use, to inspire you to create and do new things in this ever changing digital world.
I’m ready to take this challenge on, and so is the entire Nokia team.